EN
Kwisifundo sasekileyo esihambelana nezithuba, amakhampani ayafuna izindlela eziqhubekayo ukwahlula ubukhosi bawo kwaye ube nezithombe ezingezantsi. Iikhelasi efanayo nelekisa zaziphelile kwiindlela zokumakete eziphumela ngokunokusebenza kwaye ukuthutha imikhiyo. Le ncambedwana lezinto zokuthumela zemikhiyo ziyiya ngokudlulula kuzo zonke iindawo kwaye zinikelela into engenakupheliwa kubathengi.
Kodvwa izinkampani zenzela imfundo kumaphepha abalulekile angcono nge-logo, ziyakwenza kuphela umfanekiso wesivumelwano — ziyakwenza amandla okuqukisa okuthuthukayo okugcinwa ngemizwa engu-1000 esikhathini sonke sokusebenza kwisiprothikethi. Kusuka kuzindaba zezinkampani kuze kube kakhulu kwezifundiswa, lezi ziphathi ezifunakeleyo zinesizo ekunikelweni izinkampani indlela yokuphindekela futhi ukuthuthukisa ukulungiselelwa kwegama elilodvwa.
Izibhakha zokulanda logo ngokwezimali afana nokubonakala okungahambeki njengoba kuyathuthuka nabasebenzisi ngemva yazo zonke izinto zomhlaba. Ngalanga emini, eGimi, noma ngasonto yasevikini, lezi ziphathi ezinegama zibonakala kabusha phakathi kwezinye zonke iindawo. Lokhu kubonakala kabusha kusiza ekukhumbeni igama elilodvwa futhi kwenza amandla okuqukisa ngendlela ethile ngokuxhumana ngendlela ethile.
Iziphiwo ezibonisa ukuthi izinto ezinezwiqinekeli njengebhakhephetha enezwiqinekeli zokwakha kungaba nomthelela ngaphezu kwezimpawu ezingama-6,000 ngesikhathi sebuso. Lokhu kakhulu kwenza kube yindlela eqinileyo yokufa izimali ekugcineni imali ngalinye lezimpawu.
Ngaphandle kwezindlela ezijulile zokuphanda okunikezayo ubukhazimuli obumangalisayo, i-bhakhephetha enezwiqinekeli yenziwe ngendlela ethembekile inika amathuba okuphanda angaphansi kwegunya. Ibhakhephetha enobuhle buyashintsha isikhathi eside, bese ibonakala izwi lakho ngemva kwalokho kusuke kubuyide. Lokhu kunciphisa ukubonakala kwesiqu kanye nokwakha izithakatha ezidlule phakathi kwekhampani yakho nesiqiniseko. iMIKHIQIZO .
Futhi, uma ababeli baphatha ngokusheshayo i-bhakhephetha yabo enezwiqinekeli, bathola uhlangano lwami nalesi siqu. Lokhu kunciphisa ukuthanda kweziqu futhi kungenza ukuthi bahlale baphinde baphinde bakhuluma ngamahle ngalesi siqu.
Ubungqina bepakethe yemibiko yemoto esikhundleni kakhulu kubonakala kakhulu kumaphakathi amakhombisa ukhawuleza. Abakhankatha abaqondile kuvumela ukhawuleza kumakhepha amakhombisa njengekhaya lokubekwa, inqanawe yephezulu, noma isihlandla esemaphakathini. Le nqoqo yokhawuleza kumele ibe yikhona ukubonakala kakhulu ngaphandle kokulahla ukhululekile. Ububanzi nobuqamisa bokhawuleza kumele libe yindlela esifanayo ne isikhwama 's isakhiwo ngaphandle kokulahla kakhulu.
Umkhawulo wembala phakathi kowakhawuleza nezinto zepakethe yemoto baletha inkolo ebalulekile kubonakala. Ukukhetha izinto ezigcinwe ngokuhle kubonisa ukubonakala kusikhala esilodwa kumele kube yikhona inkolo yokubuza ngokwezimali yepakethe ngamunye.
Ukulandela izinto ezijwayelekileyo kumakhiwe ngokweqileyo kwezibhakabhaka ezinombiko wakho uyabonisa ngqo umkhiqizo wakho. Izingxenye ezibonakalayo, izipha ezisebenzayo, nezindlela ezinhlelweyo zokubandakanya aziqinisekisa ukuba zilanga kanti nazo zibonisa ukuthanda kwakho kwezinkimbini. Lapho abathengi baphawula ubunzima beqhali lezibhakabhaka eziphathwe ngendlela elungileyo, lezo zibhakabhaka zenhance isithakazelo samakhiqizo akho.
Ngokudonsela, ukukhetha izinto ezithola ukuthi zilinde ukusebenziswa ngemva kwenyanga kanye nokubona kwezinye izinto zilinde isithakazelo samakhiqizo ngokuphelele kwezinto. Lokhu kudinga kwezinkimbini kwenza isithakazelo esihle phakathi kwamakhiqizo akho nezinhle.
Imithombo emihlaza yezimboni zokwakha kakhulu kuziphatha izidingo nezithakathako zezidali zabo. Kumaqinisi amadoda, izikhwama zokugcina ikhompyutha ezivamile nezinkinga eziningi zibonisa ukuzifuna kuzo izidingo zabo zosuku olunye. Abafundi bangathanda izikhwama ezinkhulu ngezikhala ezithile lezincwadi nezixhobo zedijithali, ngelengele labo abahlinzelayo bangathanda izinkomba ezingenanto nazo iziphazamiso zomjikeko.
Ngokulungiselela izikhwama zokwakha kakhulu kuzo konke okufanelekileyo, izigodi zingakha iziqondiso ezinzima futhi zingakhuphele umukhiqizo wokusetshenziswa kakhulu. Lokhu kuhlelela kubonakalisa ubunikazi phakathi kwezidali ezithile futhi kulinganise kakhulu indiza yokuthola impumelelo.
Ukunikezwa kweqiniso kwebhakhephathi enezibonelo ezihleli kakhulu kungabangela ukuba kube yimali engcono njengemisebenzi yokumakete. Imithetho yekorporethi, izinkululeko zomnotho, nezinhlangano zokufundisa izimpilili zinikeza amandla okwakha i-backpacks enobuchwepheshe. Amazwe emfundo angayinika ngemva kokufakelwa noma imithetho yokuthenga, futhi amabhizinisi wasekhaya angayinikela njengesibonelo esiphakeme ngokuthenga.
Ukulinganisa ukunikezwa kwebhakhephathi enezibonelo ngokulingana nokuthunga okuphathelene nokuzenzakalela kungaholela ekuthembekeni kakhulu nokusetshenziswa kwazo ngokushesha. Isibonelo, ukusartsha izikhathi zembali kuqala kwasikhashana noma izipromo zokuxhumana nomdla ngamasezonu akhona kungaholela ekubeni kube yimali engcono.
Ukuze uhlekele ukusebenza kwezibhakabhaka ezinembilo yokuthiwa kuvumekeke ukubonakala kwemibrandi, amanakampani kufanele abeke imikhombandlela yokulandela. Ukuhluvukwa kwezinhloso zeminyangweni, ukusebenza kwezithagama, nokwabelana kwamaphoto ezinembilo yokuthiwa kunezibhakabhaka ebonisa ukuthi yini esebenza. Ukuze kuhlelwe ukuthi yini esebenza kwezaleli zokupromotha, kufanele abe ukuze kubuqule abatholiwe ngokwemiphi umsebenzi nokubonakala kwemibrandi.
Amanakampani enokudaba ukuthi yini okuvuselelwe kwekulayishwe kwebhizinisi noma kwezinye izinto ezavela ngenkathi kubekwe kuhlukaniswa kwezibhakabhaka ezinembilo, ngakho-ke xa kusetshenziselwa izikhowudi eziqukethe QR noma izinto ezithintekayo ezikhethekileyo kusendaweni yendawo.
Ukubala ukubuyela kumali (ROI) yezamaqambo wezibhakabhaka ezinembilo kufanele kube nezindlela eziningi. Ngaphezulu kokuqasha noma ukutholwa kwezinkundla, amakhampani kufanele abe nezindlela ezithintekayo zokuthiwa kuvumekeke ukubonakala kwemibrandi, ukuthuthukwa kwekulungiswa kwabathengi, nokuthiwa kuvumekeke ukusebenza kwezokupromotha ngokude. Lokhu kuhlelwa kwezokuvavanya kubangela ukuthi kuthathwe amanye amaphoyinti ngokwengeza futhi kuthuthukwe izindlela zokupromotha.
Ukubalwa okuqhubekayo kwezimpendulo zokushumayela kuvumela izihlalo ukulungiselela indlela bayaqashisa ngayo ukuthutha kweqembu lelogo kumaphephandaba, ukuqinisekisa ukuba kuqhubekeka ngendlela efanelekile yokwakha ubukhulu bwegama lebhrendi.
Izimpahla zegama ezilikhithiweyo zihlanganisa indlela yokusebenza nekugcina kwegama, ethola imbono engaphezu kwemiyalo ngemisebenzi yosuku. Ubudala nokuhamba kwazo kwenza kube yehlakaniphile kakhulu ekwakheni ubukhulu bwegama ngomnyaka wamanje.
Izihlalo kufanele ziqonde amathuba abambili, izimo ezihlala zisetshenziswa khona, nesimiso segama xa zikhetha izinhlobo zezimpahla. Ubunzima, ukusebenza, nesimiso kufanele sibambisane nesimiso segama nempendulo yomthengi.
Imithombo yokunquma ngokugcwele iqukethe imiculaba ye-korporethi, imishow ekhaya, ukungena kwezimpoyi, imiculaba yezokudla, nezinhlangano zokuthanda inkosi. Lokhu kungaba ngemva kwezinsuku efanayo noma imiculaba ingavumela ukuthuthukiswa kwekusebenzisa futhi ukuthi kakhulu.
